Company Rules

Rules, principles, beliefs and processes within a company

Chapter 2 p.1

I Ask

For me, a company’s goals and values embody what the company is all about. On the one hand it serves as a set of indicators on which customers can base their expectations of the company. On the other hand it serves as a set of drivers which guide the employee’s performance and behavior in relation to customers and colleagues.

I Answer

Yes, you’re quite right. A company believes in setting clear goals to which endeavors are directed. Company values the principles and accepted standards of the group. The management goals set the parameters within which we operate in our quest to grow in business to maximize returns for shareholders, partners, customers, suppliers and team members.

Company values

The principles or accepted standards of the group.

Undertake to:

• Treat our colleagues, clients and suppliers as partners by pro-actively listening, understanding and fulfilling their needs.
• Acknowledge and pursue the principle of teamwork to further develop and grow the synergies between the respective partners.
• Respect initiative, self-motivation and ownership.
• Commit to the pursuit of technological leadership and developments.
• Focus on the development and application of skills to ensure added value to all stakeholders.
• Maintain balance between business and the meaningful development of people relationships.

Management goals

We undertake to:

• Maximize shareholders’ value of their investment through continuous wealth generation.
• Reflect successful endeavors and contribution through an equity share.
• Optimize our human resources through development, performance and incentives.
• Facilitate the growth and value of intellectual property by developing our markets.
• Pursue African and international growth opportunities to add value and opportunities for all stakeholders.