|
The process whereby a company creates wealth is by “adding value” to products and services which it in turn sells to customers.
Only as the company “maximizes its value contribution to the customer” can the company maximize its business and grow its turnover and profits.
Finally, as the team members and employees of the company maximize their contribution (value add) to the company, can they expect to reap the rewards of their efforts and share in the wealth created.
The fundamental key to this understanding which is the subject of this Walk & Talk process, is to optimize and grow the different interests and needs of the three main role players in the business - the individual, the company and the customer.
|