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Organizations go through different stages of growth.
The first stage of an entrepreneurial company is typically pioneering in nature, where a small group of people start a business with a lot of creativity and enthusiasm. The initiators are involved in every aspect of the business. As the business grows and more people join the company a need develops for efficiency and control.
As the business grows and more people join the company a need develops for efficiency
and control. Consequently more formal management systems have to be introduced.
The marketing demands to ensure growth also increase.
As the business continues growing it becomes more diverse in it’s activities.
The next phase focuses on enhancing effectiveness and internal co-operation,with business integration becoming a major objective. This requires the addition of more experienced management skills into the organization. Eventually a company will grow to a size where the social and community demands - both within the company and its external environment - become critical considerations.
Once again entirely different managerial skills are required, concentrating on aspects such as empowerment, transparency and consultation with all stakeholders. It also requires an adjustment of the internal culture of the organization. |
